Skip Ads? How Ad Length and Ad Skipping Affect Advertisers
Since the dawn of television and the eventual shift to online platforms like YouTube, commercials,...
8 Google Ads Hacks Every Marketer Must Know
Successful online ads target a specific audience – at the right time, in the right...
Here’s Your End-to-End Guide to In-App Advertising
Do you know how much time an average internet user spends using their apps? It’s...
12 Statistics to Make You Consider Retargeting
Thinking about adding retargeting to your PPC arsenal? We’ve successfully grown dozens of brands...
Does Your Phone Listen to You for Ads? (Yes, Here’s How)
There’s been no secret about how ad networks and digital marketing companies use data to serve ads to the best audience, but what if we told you there was more to the picture?
Retargeting VS Remarketing: How They Differ [Infographic]
Digital marketing is a complex web of marketing principles, strategies, tools, and technologies that...
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Insightful Display Advertising Statistics to Shape Your PPC Campaign in 2019
Digital display advertising has been around almost since the beginning of the internet. Just...
A Complete Guide to SEM (Paid Search)
If you’re looking to learn more about Search Engine Marketing (SEM) or search ads, you’ve...
The Beginners’ Guide to Retargeting
Have you ever had that strange and frightening feeling that an ad follows and haunts...
Small Business Guide to SEM
Business success doesn’t happen overnight. It takes a solid strategy to grow your small...
Is Paid Search Considered Inbound Marketing?
Inbound marketing is widely considered as one of the most powerful methods in utilizing...
How to Steal Customers the Right Way with Search Advertising
Paid search advertising is an integral part of a brand’s marketing efforts because it’s a...
The Pros and Cons of Paid Search Advertising
Need help understanding the ins and outs of paid search advertising? Find out how,...
How to Spy on Competitors’ Google Ads
All business owners and marketers hop on Google from time to time to check on...
